Adedotun Ajibade, Media and Insights Manager, Rite Foods Limited; with Olayiwola Temitope Mercy, the lucky winner of N100,000 cash, sausage rolls, and merchandise in Bigi Beef and Rite Spicy Beef Sausage Rolls spiced up April Fools’ Day social media contest “Why Did the Bull Cross the Road?”; and Olawale Odenusi, Digital Lead, Rite Foods Limited; at the company’s head office in Ikeja, Lagos, on 1st of April 2024.